The USPS® Promotions and Incentive Programs can help you save on postage by incorporating new or innovative technologies to make your direct mail marketing more engaging. These programs help brands adopt a more targeted, strategic approach to direct mail campaigns, provided you know the important details about each program.
For example, did you know that each program has a limited registration period? Or that only certain kinds of mail are eligible for specific programs?
Quantum’s USPS Promotions Guide contains all the information you need to create cost-effective direct mailers. The guide also explains how to use the Informed Delivery® and Sustainability add-ons to help maximize postage savings.
